Services

Art Direction

I join digital product teams on a part-time or full-time basis to help define and sharpen the visual direction — from the core product idea, character and design principles to a coherent visual language and design system. I can build a direction from scratch for a new product, step in to rethink an existing one, or guide a team through a redesign. I work closely with designers and product teams, helping turn broad ideas into clear visual decisions and keeping the work consistent without making it feel rigid or generic.

Mentorship

I work with designers who want to grow beyond simply making things look good. Together we can develop stronger judgment, find a more personal visual language, build confidence in decisions and understand what makes your work recognisably yours. We can look at your current work, identify where you tend to rely on familiar solutions, and gradually build a stronger sense of taste and authorship. It can be about a specific project, your portfolio, or your development as a designer in general.

Design

I still design things myself. Mostly digital products, interfaces and identities around them — from first concepts and visual exploration to detailed screens and final execution. I can take a product from an early idea to a complete visual system, work on a specific part of an existing product, or join an established team. I like staying close to the actual design work, experimenting, making decisions and pushing the details until the whole thing feels alive.

Vlad Lukyanenko

Independent designer & art director.

Also a founder of Feral